Legal
Privacy Policy
Last Updated: 8/12/2026
1. Introduction
Kalaiworks (“we”, “our”, or “us”) is committed to protecting your privacy and ensuring the security of your data. This Privacy Policy details our enterprise-grade practices regarding the collection, use, and safeguarding of information when you use our AI Powered Marketing Intelligence platform.
2. Information We Collect
We collect information to provide, maintain, and improve our services:
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Account Data: Name, email address, company name, and billing information.
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Integration Data: Data accessed via APIs with your explicit authorization.
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Usage Data: Interactions with our platform, IP addresses, and device identifiers.
3. Google Integrations & OAuth
Our core services require integration with Google’s ecosystem via OAuth 2.0. We request specific scopes to provide our services:
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Google Ads: We read campaign performance and write optimizations based on your configured AI parameters.
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Merchant Center: We access product feeds to resolve errors and optimize listings.
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Search Console & Google Analytics: We read organic search data and GA4 events for full-funnel attribution analysis.
Google API Services User Data Policy: Kalaiworks’s use and transfer to any other app of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.
4. Cookies and Tracking Technologies
We use cookies and similar tracking technologies (like web beacons and pixels) to access or store information. These are used to maintain session states, track analytics, and improve application performance. You can control cookie preferences through your browser settings.
5. Data Security & Retention
We employ enterprise-grade security measures including AES-256 encryption at rest and TLS 1.3 in transit. Access to production data is strictly regulated through Role-Based Access Control (RBAC).
We retain personal data only for as long as necessary to fulfill the purposes outlined in this policy. Upon account termination, integration data is purged within 30 days unless required for legal compliance.
6. Third-Party Services
We may share data with trusted third-party service providers (e.g., AWS, Stripe) necessary to operate our business. We do not sell your personal data to third parties.
7. European Privacy Rights (GDPR)
If you are a resident of the EEA or UK, you have the right to:
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Access, rectify, or erase your personal data.
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Restrict or object to our processing of your data.
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Data portability.
8. California Privacy Rights (CCPA/CPRA)
California consumers have the right to request access to specific pieces of personal information collected, request deletion, and opt-out of the “sale” or “sharing” of personal information (Note: Kalaiworks does not sell personal information).
9. International Transfers
Your information may be transferred to — and maintained on — computers located outside of your state or country where data protection laws may differ. By using our services, you consent to these transfers, which are safeguarded by Standard Contractual Clauses.
10. Children’s Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children.
11. Contact Information
For privacy-related inquiries, data access requests, or to contact our Data Protection Officer, please email: